Author: Kelsey Wilcox

Sell the 4 oz. jars as an up-sell. I only mark mine up about 25%, they sell well and give good experiences to those who are feeling “art challenged.” I run a class once a month featuring a project where they get their own jar, making sure it doesn’t use the whole thing and then during the class show them other items that would coordinate with the project to plant the seed for a return visit where they can use the remainder of their jar. I have a separate display from Stroke & Coat®.

Emily Herrington Ohland, Uniquely Yours, IN

We up sell the entire 4 oz jars, suggesting as people are waiting for coats to dry that they may want to do multiple pieces. We have lots of samples around the studio and when people ask about them, we walk them over to the display of jars and chart. We love to use the phrase that Jon Dean uses like “Art in a Jar”.

Lisa Willard Haas, Art From the Heart, VA

I have a display of pieces done with Jungle Gems™/Crystalites™. I charge a small fee to use the “specialty glazes” – $2 or $3 depending on how much is used. If the project will use the whole jar, I just sell it to them retail.

Lisa Sirianni, Dipinto A Mano, OR

Baked Goods Pottery sells the jars for $5 each.  The customer can use as much or as little as they want and keep the jar. Baked Goods Pottery has a separate shelf with a painted sample in front of each jar, so the customer knows what the finish will look like after firing.

Jim Campbell, Baked Goods Pottery, MO

These glazes have saved me with the adult customer!  I show them projects with the crystal glazes and it is a sold project. The key is to have a sample of the fired glaze.

Amie Vandamme-Garner, Firehouse Pottery, MO